MiN New York Apothecary & Atelier is a scent repository and haven for bruised
and bothered senses at 117 Crosby Street in New York owned and orchestrated by Founder
and CEO Chad Murawczyk and Vice President and Curator Mindy Yang in 1999.
The place itself is a meld of
Euro sensibility; American boho beat style and gentleman’s smoking den, stocked
with a curated collection of scent, skincare and shaving lines from around the
world. The emphasis at MiN has always been on personal experience, presenting
items from fine fabrics, leather, glass,
the inhale of rare niche scents and the smoky fumes of exquisite chandlery to
fit the client, making it feel right for them.
Chad & Mindy - Airport Study in Black
(taken from MiN New York Intstagram)
tweaked & titled by TSF
Chad and Mindy are darkly
beautiful, predominantly garbed in shades of noir and strategic in their use of
social media. Mindy in particular is a perceptive and elegant tweeter,
highlighting trends, causes and magpie philosophies. It’s a damn chic brand,
just on the cusp of being painfully so, but pulled back by a genuine passion
and obsession with scent and quality and providing a consistently unique
environs where their clients can inhale and experience extraordinary olfaction,
chandlery, skincare and grooming.